The conundrum for the designer
As a designer, before putting slider and the parallaxes, you must decide upon whom your user is and what are their requirements. If you appease one side of the group then you might lose out on a niche group who love text based content. Most designers opt for parallaxes as they are easier to get.
That’s why, customized development is needed. However, most designers tell their clients to go for sliders and parallaxes, as their templates are easily available over the net. These templates are easier to buy and edit, and hence designers can use them and sell them at high rates to the client. This process is unethical and also very unprofessional, but it happens often.
Customization
Sliders and parallaxes fit well with particular pages. But in some cases, text is much more useful. This is where customization is useful, as designers must understand what the best need is. It should be as per the situation of the page. If you omit sliders and parallaxes because they are common, then you can disappoint your younger audiences. Hence once again, the target matters a lot. The plan and customization should be made as per the needs of your audience.
Understand what the user needs are
Sliders and parallax are good for organizations that sell or offer only a few things, products or services. But if your organization sells loads of products and is a big company, then using traditional coding can be useful and helpful for your cause. Sliders can easily be put in and taken out as per your needs, all you have to do is take help for a website design company; as they can educate you about all the needs and advantages (and also disadvantages) of the whole concept.
If you are on a tight budget, then you can easily opt for templates or else customization should be your best bet. That’s because, at the business end, the main motto of your website should be to convent the potential customer in to a possible sale. And that’s the reason why you must make a website as per the needs of your audience and target base.
The purpose of the content matters more rather than the usability of the parallax scrolling website over it. That’s why, you (the client) and the company doing your web design services should sit down and discuss about what has to be done. You can also talk to a professional from this field to clear all your doubts about the 2 concepts.